Digital strategy: Is a URL still needed?

Digital strategy: Is a URL still needed?

Is digital ready for social media only brands?

A vertical under the Clique Media Group’s vast digital umbrella, is Obsessee. A brand whose content destination is only present on their social media channels; the blogging brand focuses on trending topics ranging from fashion to food and music.

Living on their social platforms, their editors create exclusive content for Facebook, Instagram, Snapchat, and Tumblr. Generating videos, live Q&A’s, images, personal essays, and news. It targets women between the ages of 14 and 22, also known as ‘Generation Z’. Obsessee’s web page only displays the single page below, acting more of a ‘cover page’ for users.

Obsessee-social-media-brand-600x315

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5 ways to stay up to date with email code

The long-peddled phrase about email development being stuck in 1999 isn’t true any more, with some of the best and most popular email clients matching web standards pretty much toe-to-toe. Recently we’ve seen Gmail fix almost all of their rendering issues (with some nuances) and iOS roll out support for CSS Grid.

However, this drastic improvement in HTML support means that the state of email rendering is somewhat fluid at the moment, so it’s important to stay up to date with just what you can do where.

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Spill the beans

Spill the beans

That Little Brown Bag

For a while now, a friend of mine has been a religious Frank Body fan. With some persuasion, she finally got me to sign up (recent coffee convert here). This ecommerce only brand is a unique coffee based skin exfoliating scrub. Oh, and they have great email content. Let’s take a look…

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