email design

Sophie’s Top email designs for January

Sophie’s Top email designs for January

Welcome to the first of my monthly blog posts! Each month I will be sharing some of my favourite emails that have landed in my inbox. As a designer at Action Rocket, I get to create and build campaigns for great brands so I like to keep an eye on what trends and innovations are occurring in the industry. Take a look at some of the campaigns that have caught my this month, feel free to let me know what your thoughts are in the comments below!

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Save Santa! New Look’s Pixelated GIF Christmas Campaign

Save Santa! New Look’s Pixelated GIF Christmas Campaign

Christmas is always a prime season for seeing some of the most creative email designs. Planning starts early, from March in some cases, so it gives teams a lot of time to think up and deploy something innovative.

Here we have New Look, a UK based fashion retailer with it’s pretty cool pixelated animations. We’ve seen GIF’s and personalisation before but we loved the look and feel of this campaign. The use of typography throughout is also something to pay attention too. Take a look and let us know what you think. If you click on the images you’ll be taken to the whole newsletter.

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60 people I’d want at my email dinner party

60 people I’d want at my email dinner party

No, we’re not having brisket.

If you were going to have one epic #emailgeek dinner party, this would probably be the line up. If you aren’t prepared to clean up after these lot though, they are still probably worth a follow on Twitter. We’ve pulled 60** of our favourite global geeks in no particular order…

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