This email from UK rail ticket booking website TheTrainLine grabbed my attention, as both the subject line and the main[…]
Tag: write better subject lines
All In The Subject Line: Piss Off
We’ve looked at Swell emails before but here’s an example of how cheeky copywriting can really make your subject line[…]
Subject Line Best Practice: 5 ways to write better email marketing subject lines
For most users, the email inbox is a busy place, with a stack of emails screaming out to be opened.[…]
The Perfect Email Preheader (aka Johnson Box)
This blog post is about how you can improve your email marketing performance by including a quick summary right at[…]