Tag: email marketing strategy

The Perfect Email Preheader (aka Johnson Box)

The Perfect Email Preheader (aka Johnson Box)

This blog post is about how you can improve your email marketing performance by including a quick summary right at the top of your mailing. See that there? It’s the first thing you read and it gives a quick summary of what this piece is…

Using Twitter to find the best time to mail your Email Newsletter

Using Twitter to find the best time to mail your Email Newsletter

An interesting idea about crowdsourcing email marketing strategy from twitter.