Time for a quick look at some of the recent email blog posts. If you spot anything you think should be in here, please give me a shout on twitter – @iamelliot. Email Evolution Conference Take-aways Remy Bergsma runs through some of the key takeouts…
Amazon UK are taking an interesting approach introducing a Black Friday campaign to the UK market this year – Traditionally the UK has never really had such an event, perhaps an equivalent is the January sales. It’ll be interesting to see how successful it is…
The Starbucks Card Newsletter is a great example of using full width background imagery in an email campaign – a useful way to add extra brand elements and style, drawing the email out from the regular email client page background. The main content area of…
It’s been a while since we posted up some picks from other email marketing blogs – here’s some recent articles we like! Sh!t my dad says about email marketing Really good insight from someone outside the industry – by Chris Donald Email’s Alive, But You’re…
This has done the rounds over the last couple days, but it contains a clever trick to boost open rates. Take a look at the hero image area – it mimics a scrolling box you’d typically find on the website, complete with a “see more”…