Tag: Email Design Best Practice

Email Inspiration: Koko Live Newsletter

Email Inspiration: Koko Live Newsletter

KoKo is a large concert venue in Camden, London. Their email newsletter packs a lot of content into an attractive design – with a good mix of upcoming concerts, videos and photos of previous events, plus modules that drive to the online shop and social […]

Infographic: Anatomy of an Apple Email

Infographic: Anatomy of an Apple Email

This great infographic from Flowtown is currently doing the rounds – showing some of the strategy and thinking behind Apple’s email marketing campaigns. Apple’s campaigns are frequently held up as examples of great email marketing best practice, and most of the advice offered here is […]

Hotmail test interactive email messages with 'Active Mail'

Hotmail test interactive email messages with 'Active Mail'

Hotmail have announced a new technology in their inbox called Active Views, which brings more ‘app-like’ technology to email by allowing it’s contents to be up-to-date and more interactive. In the demo video below, a mailing from a hotel site allows the user to search […]