Trade tool and hardware supplier Screwfix have a cheeky offer in their latest email – I’m not sure if this is intentional or not, but it’d definitely boost open rates! Elsewhere there’s lots of good stuff going on – they’ve got an effective email pre-header,…
This recent email from UK travel agent STA Travel shows that designers shouldn’t be afraid to make use of the page background in email. Whilst the overall width of this campaign sticks to a best practice 600px, some clever coding with tables means that the…
I know we talk a lot about best practice and not doing all-image emails, but sometimes it’s innovative to go against the rules and do something special. Like this promo email for a new 14 storey high water slide at Brazilian water park Beach Park. For best effect hold your scrollwheel and drag down..