Tag: swell

All In The Subject Line: Piss Off
April 19, 2010

All In The Subject Line: Piss Off

We’ve looked at Swell emails before but here’s an example of how cheeky copywriting can really make your subject line punchy. I like the design and products in the Swell newsletters and look out for them anyway, so when the subject line is out of…

Design
Email Inspiration: Swell Polo T-Shirt Solus
April 5, 2010

Email Inspiration: Swell Polo T-Shirt Solus

This solus email from US fasion retailer Swell caught our attention with it’s striking, simple design. The almost black and white nature of the email means a tiny red spot is all that’s required to draw attention to the free shipping offer, and where other…

Design