With the hype and announcement of the iPad, Apple have been flavor of the week – so let’s take a look at some of their recent email campaigns. There’s a lot that Apple gets right with their emails, and as a result they’re often sent…
The subscription confirmation email is the perfect chance to welcome and congratulate new recipients of your email newsletter, but it’s often neglected. We’ve signed up for a ton of mailing lists so we can provide great examples of email creative, but we’ve found that marketers…
A quick look at some single message solus mailings from the fashion/streetwear industry. NikeiD Gap Net-A-Porter
This mailing dropped into my inbox at 8.55am – literally the last minute, as it contains offers for quick selling event tickets that go on sale at 9am. A risky strategy, but a clever one as it’s right at the top of the inbox when…
This short New Years Solus email from boutique hotel site Splendia is a great example of how social media activity can be combined with email in a non intrusive way. The “Share on Twitter” links are high profile and above the fold, but their understated…