Email Inspiration: Koko Live Newsletter

KoKo is a large concert venue in Camden, London. Their email newsletter packs a lot of content into an attractive design – with a good mix of upcoming concerts, videos and photos of previous events, plus modules that drive to the online shop and social media channels. In terms of the build and overall layout there’s a few best practice tweaks that could be made, but overall this stands out in the music event market – which is often filled with all image ’email blasts’ of the event flyer.

By Elliot Ross

Elliot Ross is Managing Director of Action Rocket, an email marketing creative agency based in London. You can find him on Twitter at @iamelliot