This sale email from UK clothing company Howies is a perfect example of letting a single, impactful message lead both the creative and copywriting of an email campaign. The result is a no nonsense email that engages people and gets the point across quickly.
KoKo is a large concert venue in Camden, London. Their email newsletter packs a lot of content into an attractive design – with a good mix of upcoming concerts, videos and photos of previous events, plus modules that drive to the online shop and social…
MoviePeg is a great little stand for iPad and iPhone (find out more here). Their valentines offer email borders on minimalist – there’s a very simple design, combined with a high-impact image. The video call to action quickly drives the user to a landing page…
Image stock library Fotolia might have a bit of a head start in finding great imagery for their campaigns, but nevertheless their photography is engaging and impactful. Laying up the imagery in a way that breaks out of the template also helps draw the user’s…
I’m a big fan of Flavors.me – it’s a service where you can set up your personal homepage, integrated with the various social networks you may be a part of. (check out my site here) Their email newsletter is a great example of a campaign…