6 times email marketing has made me want things…
…that I don’t need, in the past week. Since Monday.
Ok, so I have a bit of an online shopping problem. Especially when I get an email notification, saying ‘yo, buy all this stuff’. This happens a lot, it could be the most mundane of things or really ‘crazy-out-there’ products I didn’t even know existed. No judgement please, let’s see how far you get down this list without wanting to buy something… It’s not just me. (Whispers to self: It’s not just me. It’s not just me.)
This paper from COS:
Estimated spend: I asked around and apparently this would cost about £60 (30-50% off though, so)
This jacket from Moss Bros (and I don’t even really need it):
Estimated spend: £149
This very impractical, yet very sassy, phone case from Lulu Guinness:
Estimated spend: £35
New eyebrows & DKNY bag:
Estimated spend: Probably about £30 for eyebrows and £325 for the bag (£355)
These mobile version ‘glass slippers’ (not going to lie, they’ve been on my wish list for a while now):
Estimated spend: £249
Lots of L.K. Bennett boots and an eratic puppy:
Estimated spend: Eratic puppy (£500) + all the boots (£3000)
Just to wrap up, if I would have acted on every email campaign that made me want to buy something this week, I would have spent £4,318 and had a very obscure wardrobe… and it’s only Tuesday. Good effort to all responsible.
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Jane Fletcher
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http://www.brightlivingstone.com/email-marketing-services.php BrightLivingstone