With summer almost over, I thought I’d take a look back at some of my favourite campaigns from this summer and (slightly) beyond. First up, Virgin America. Recognised as one of the most innovative companies of 2015, it came as no surprise to me when these little gems began…
This recent email from UK travel agent STA Travel shows that designers shouldn’t be afraid to make use of the page background in email. Whilst the overall width of this campaign sticks to a best practice 600px, some clever coding with tables means that the…
I know we talk a lot about best practice and not doing all-image emails, but sometimes it’s innovative to go against the rules and do something special. Like this promo email for a new 14 storey high water slide at Brazilian water park Beach Park. For best effect hold your scrollwheel and drag down..
Here’s four daily editorial based emails that really take advantage of the email medium, and do more than just blast out some content to an anonymous list. There’s some great examples here of how email can take advantage of social media, some clever ways to…
A gallery of great email marketing design – including welcome and subscription confirmation emails.