Trade tool and hardware supplier Screwfix have a cheeky offer in their latest email – I’m not sure if this is intentional or not, but it’d definitely boost open rates!

Elsewhere there’s lots of good stuff going on – they’ve got an effective email pre-header, a well formed navigation and buttons that drive to their social media activity.

Update – it was intentional, good work guys!

Welcome emails are a great way to make an excellent first impression to new subscribers to your email campaign. Here’s 10 we’ve received recently that do more than just confirm a subscription.

Update – We’ve also posted our top tips and welcome email best practice – take a look.

Threadless (Fashion)

William Hill (Gambling)

Banana Republic (Fashion)

Crate & Barrel (Retail/Fashion)

TypeTogether (Design)

NewEgg (Retail)

Eurostar (Travel)

Lonely Planet (Travel)

Electronic Arts (Gaming)

Dyson (FMCG)

Lastminute (Travel)