This week we investigated how 50 of the best online boutique retailers make the most of their online newsletter sign-up. We’re interested to see how the smaller boutique fashion brands generate organic leads online. Over 96% had a newsletter sign-up, around half of which had the sign-up box prominent on the home page with either a pop-up or the sign-up box above the fold.
Here are this weeks top links from the Action Rocket team! Email, mobile and social have been dominating our tweet feeds all week so take a look and let us know any thoughts in the comment section.
See you next time.
1. Mobile email design; Responsive, Skinny and Scalable explained Zettasphere
2. Great expectations: is user experience your biggest responsibility? Econsultancy
3. Email Outperforms Facebook & Twitter In Online Sales SimplyZesty Similar to…
4. Email Is Crushing Twitter, Facebook for Selling Stuff Online Wired
5. Data Monday: Mobile Email LukeW
6. iOS email apps: highlights and data StyleCampaign
7. Single vs double opt-in for email marketing SmartInsights
8. 152 killer keywords for email subject lines (and 137 crappy ones) Econsultancy