The Starbucks Card Newsletter is a great example of using full width background imagery in an email campaign – a useful way to add extra brand elements and style, drawing the email out from the regular email client page background. The main content area of…
It’s been a while since we posted up some picks from other email marketing blogs – here’s some recent articles we like! Sh!t my dad says about email marketing Really good insight from someone outside the industry – by Chris Donald Email’s Alive, But You’re…
Really good creative execution and copy writing in this single message email from clothing retailer Howies. There’s also a good balance of imagery vs web text (although it’d be good to get some more in the hero area).
Apple Emails always seem to go down well – there’s a good balance of inspirational design and email best practice (although there’s a few simple wins that seem to get missed off). This one promotes the educational discount for students (and probably also targets parents/siblings…
It’s another one for the “good but mostly images” folder, but this campaign from Bumble & Bumble just looks nice. Taking a lead from the site, the creative is playful but stylish – and aside from the large image area there’s a lot of best…