Tag: 2016

4 Key Design Principles for Emails in 2016 & Beyond

4 Key Design Principles for Emails in 2016 & Beyond

1. Hierarchy Email is a communication channel, the number one aim is to get a message across clearly, correctly, and cleverly. Clearly – Can I read it? Do I understand it? Correctly – Does it make sense? Is it appropriate? Is it the right image/product/offer? […]