Email Inspiration: GAP Animated Christmas Email – Get your gifts there on time
Gap Europe’s last minute Christmas campaign features an interesting animated GIF – depicting a present being unwrapped, and revealing the latest order times to ensure delivery before Christmas. Whilst usually it’s advisable to avoid locking such important information within the frame of an animated image, the animation makes the campaign engaging and therefore communicates the message effectively.
Here is the animation from the campaign:
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Sofian
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http://www.facebook.com/rickkoston Rick Koston
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Gibraldi
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Sraphael