http://www.emaildesignreview.com Strategy, design & HTML code best practice in email marketing Mon, 13 Feb 2012 11:59:14 +0000 hourly 1 http://wordpress.org/?v=3.3.1 http://www.emaildesignreview.com/email-design-best-practice/the-fold-and-email-marketing-1247/#comment-338 Email Inspiration: Solo Newsletter | Email Design Review Mon, 13 Feb 2012 11:59:14 +0000 http://www.emaildesignreview.com/?p=1247#comment-338 [...] The Fold and Email Marketing The views on this blog do not necessarily represent those of our employers - view disclaimers. Paying the bills All Post Tagsanimated gif apple Banana Republic best practice clever stuff cool emails designing emails for mobile drive online email e dialog edialog email and social media email best practice email design Email Design Best Practice email design gallery email marketing email marketing best practice email marketing design Email Marketing Jobs email marketing strategy english email design facebook fashion fashion email design gmail high street retailer hotmail html code html code fixes html email code infographic mobile email rendering issues retail email retail email design share with your network share with your network (swyn) social media subject line best practice swyn travel travel email travel email design twitter write better subject lines Blogroll [...] [...] The Fold and Email Marketing The views on this blog do not necessarily represent those of our employers – view disclaimers. Paying the bills All Post Tagsanimated gif apple Banana Republic best practice clever stuff cool emails designing emails for mobile drive online email e dialog edialog email and social media email best practice email design Email Design Best Practice email design gallery email marketing email marketing best practice email marketing design Email Marketing Jobs email marketing strategy english email design facebook fashion fashion email design gmail high street retailer hotmail html code html code fixes html email code infographic mobile email rendering issues retail email retail email design share with your network share with your network (swyn) social media subject line best practice swyn travel travel email travel email design twitter write better subject lines Blogroll [...]

]]> http://www.emaildesignreview.com/email-design-best-practice/the-fold-and-email-marketing-1247/#comment-336 Jes Thu, 09 Feb 2012 19:17:00 +0000 http://www.emaildesignreview.com/?p=1247#comment-336 I totally agree with this. My rule (though I don't do any kind of email advertising at all- I'm just really referring to web pages) is to just get the most important information out above the fold, preferably in a really engaging way. If it cuts off midway through something, if it doesn't give enough information for users on the smallest screens, if the real meat and potatoes are below the fold- not a huge deal.  I totally agree with this. My rule (though I don’t do any kind of email advertising at all- I’m just really referring to web pages) is to just get the most important information out above the fold, preferably in a really engaging way. If it cuts off midway through something, if it doesn’t give enough information for users on the smallest screens, if the real meat and potatoes are below the fold- not a huge deal. 

]]> http://www.emaildesignreview.com/email-design-best-practice/the-fold-and-email-marketing-1247/#comment-335 Tim Watson Tue, 07 Feb 2012 21:43:00 +0000 http://www.emaildesignreview.com/?p=1247#comment-335 I like the logic, the (invisible) fold is far less critical. Though of course the elements and message at the top of the email should still draw the reader in and further down the email. I like the logic, the (invisible) fold is far less critical. Though of course the elements and message at the top of the email should still draw the reader in and further down the email.

]]> http://www.emaildesignreview.com/email-design-best-practice/the-fold-and-email-marketing-1247/#comment-334 Audrey Howes Tue, 07 Feb 2012 15:30:00 +0000 http://www.emaildesignreview.com/?p=1247#comment-334 Thanks for giving us a new perspective on the fold. Great thoughts that we will certainly use in our next email design. Thanks for giving us a new perspective on the fold. Great thoughts that we will certainly use in our next email design.

]]> http://www.emaildesignreview.com/email-design-inspiration/screwfix-subject-line-free-stripper-510/#comment-329 Elainewwod24 Fri, 03 Feb 2012 11:03:00 +0000 http://www.emaildesignreview.com/?p=510#comment-329 Good idea but wouldn't this potentially trigger spam filters Good idea but wouldn’t this potentially trigger spam filters

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