Strategy

Email: Past, present and future

Email: Past, present and future

We’ve left you with our top articles written by Industry leaders, summarising how 2018 played out. It now only seems fit to follow with our own email industry roundup and what we think 2019 holds for email.

2018, expectations high…. did it deliver?

2018, expectations high…. did it deliver?

One month remaining of 2018, so how did we do? We are just days and weeks away from the influx of 2019 digital and email trends to bemuse and panic marketers into questioning if their current email programme is enough.

Email love all year round, not just at Christmas

Email love all year round, not just at Christmas

We’re sorry to say but if you’re a marketer then Christmas is already over. Campaigns are already launched or just about to. Inboxes are currently inundated with monochrome masterpieces depicting this week’s sale and as a studio we’re focused on next years campaigns and have […]

Email Delivery into Gmail’s Promotion Tab

Email Delivery into Gmail’s Promotion Tab

As email marketers we had a bit of a shock in May 2013 – the Gmail promotions tab appeared and we thought it could have been the end of the world!

Treatwell: Transforming B2B Email Design

Treatwell: Transforming B2B Email Design

B2B email has had a tough ride. Its reputation has been brought about from years of terrible templates and campaigns being let go in to the world, traumatising the eyes of those who dare to peer into the awaiting mountain of samey subject lines and […]