Email Industry

#FutureOfEmail: The highlights

#FutureOfEmail: The highlights

With around 130 enthusiastic email marketers in attendance, the conversations (and beer) flowed effortlessly. We even managed to quickly round up a decent £153.10 for the Nepal Earthquake Appeal – thanks to those that were so generous! It was a great turnout and the response was reaffirming of the […]

The Future of Email Marketing Meetup

The Future of Email Marketing Meetup

SOLD OUT #FUTUREOFEMAIL This April the 28th, our good friends from Campaign Monitor are popping over to Shoreditch as part of their Giving Back Roadshow. We’ve all decided to make the most of being in the same town and thought it would be a good […]

We Split Tested a Nonsense Subject Line, You’ll Never Guess What Happened Next!

We Split Tested a Nonsense Subject Line, You’ll Never Guess What Happened Next!

Well, actually not much. But that’s because we already know the results of this test are useless. Last week Clickhole posted this excellent send up of subject line “best practice”, including such gems as ‘Start your subject line with “GOOD EMAIL”‘ and ‘For urgent emails, […]

Google Inbox AMA: When will we get Responsive Design & Media Query support in Gmail?

Google Inbox AMA: When will we get Responsive Design & Media Query support in Gmail?

Here’s a brief look at the email design related discussion from yesterday’s Reddit AMA with the Google Inbox team. It’s a fairly interesting thread, as aside from some discussion about CSS and HTML support, there’s some wider insights in what users of an email client are interested […]