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	<title>The Email Design Review &#187; Design Inspiration</title>
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	<link>http://www.emaildesignreview.com</link>
	<description>Email Design Best Practice for the Email Marketing Industry</description>
	<lastBuildDate>Tue, 07 Sep 2010 13:55:12 +0000</lastBuildDate>
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		<title>Original Penguin: Facebook Like in an Email</title>
		<link>http://www.emaildesignreview.com/email-design-inspiration/original-penguin-facebook-like-in-an-email-661/</link>
		<comments>http://www.emaildesignreview.com/email-design-inspiration/original-penguin-facebook-like-in-an-email-661/#comments</comments>
		<pubDate>Tue, 07 Sep 2010 13:55:12 +0000</pubDate>
		<dc:creator>Elliot Ross</dc:creator>
				<category><![CDATA[Design Inspiration]]></category>
		<category><![CDATA[clever stuff]]></category>
		<category><![CDATA[email and social media]]></category>
		<category><![CDATA[fashion email design]]></category>
		<category><![CDATA[original penguin]]></category>
		<category><![CDATA[retail email design]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[swyn]]></category>

		<guid isPermaLink="false">http://www.emaildesignreview.com/?p=661</guid>
		<description><![CDATA[This email from Original Penguin has a nice implementation of &#8216;two click&#8217; Facebook Like functionality. Clicking on the &#8216;like&#8217; button in the email drives to a landing page with a similar design, which includes a working like button. Users can then use that to like the deal, posting a link to the landing page on [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Email Inspiration: Sephora &#8211; We&#8217;ve Gone Mobile</title>
		<link>http://www.emaildesignreview.com/email-design-inspiration/email-inspiration-sephora-weve-gone-mobile-621/</link>
		<comments>http://www.emaildesignreview.com/email-design-inspiration/email-inspiration-sephora-weve-gone-mobile-621/#comments</comments>
		<pubDate>Thu, 19 Aug 2010 09:33:29 +0000</pubDate>
		<dc:creator>Elliot Ross</dc:creator>
				<category><![CDATA[Design Inspiration]]></category>
		<category><![CDATA[cool emails]]></category>
		<category><![CDATA[fashion email design]]></category>
		<category><![CDATA[mobile email]]></category>
		<category><![CDATA[sephora]]></category>

		<guid isPermaLink="false">http://www.emaildesignreview.com/?p=621</guid>
		<description><![CDATA[One thing that often gets overlooked when discussing mobile use of email marketing campaigns is where recipients end up after they&#8217;ve clicked. Whilst this email isn&#8217;t particularly optimized for viewing on a mobile (aside from a link to a text based &#8216;mobile version&#8217; at the top), Sephora has done well to optimize their site and [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Email Inspiration: MTV UK Newsletter</title>
		<link>http://www.emaildesignreview.com/email-design-inspiration/email-inspiration-mtv-uk-newsletter-607/</link>
		<comments>http://www.emaildesignreview.com/email-design-inspiration/email-inspiration-mtv-uk-newsletter-607/#comments</comments>
		<pubDate>Fri, 23 Jul 2010 08:27:35 +0000</pubDate>
		<dc:creator>Elliot Ross</dc:creator>
				<category><![CDATA[Design Inspiration]]></category>
		<category><![CDATA[Email Design Best Practice]]></category>
		<category><![CDATA[Inspiration]]></category>
		<category><![CDATA[MTV]]></category>
		<category><![CDATA[MTV UK]]></category>

		<guid isPermaLink="false">http://www.emaildesignreview.com/?p=607</guid>
		<description><![CDATA[Update &#8211; see comments section for feedback with the design team.

MTV UK&#8217;s new email newsletter broadly follows some best practice, but there&#8217;s a few tweaks that could be made to really make it perform. The design and branding is very strong, and neat tricks like the header and footer breaking out the main column serve [...]]]></description>
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		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Email Inspiration: Fabric Newsletter</title>
		<link>http://www.emaildesignreview.com/email-design-inspiration/email-inspiration-fabric-newsletter-586/</link>
		<comments>http://www.emaildesignreview.com/email-design-inspiration/email-inspiration-fabric-newsletter-586/#comments</comments>
		<pubDate>Wed, 14 Jul 2010 08:57:31 +0000</pubDate>
		<dc:creator>Elliot Ross</dc:creator>
				<category><![CDATA[Design Inspiration]]></category>
		<category><![CDATA[email design for clubs]]></category>
		<category><![CDATA[email marketing]]></category>
		<category><![CDATA[email marketnig]]></category>
		<category><![CDATA[event emails]]></category>
		<category><![CDATA[fabric london]]></category>
		<category><![CDATA[night club]]></category>
		<category><![CDATA[night club email marketing]]></category>

		<guid isPermaLink="false">http://www.emaildesignreview.com/?p=586</guid>
		<description><![CDATA[Fabric is one of the last great superclubs in London &#8211; putting on weekly events, selling music through their own label and providing a great series of cds and podcasts. Their weekly email newsletter is an oasis of best practice and intelligent marketing, in a desert of blast lists and cut and paste flyers.
The three [...]]]></description>
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		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>Email Inspiration: Blik Newsletter</title>
		<link>http://www.emaildesignreview.com/email-design-inspiration/email-inspiration-blik-newsletter-564/</link>
		<comments>http://www.emaildesignreview.com/email-design-inspiration/email-inspiration-blik-newsletter-564/#comments</comments>
		<pubDate>Fri, 09 Jul 2010 14:00:04 +0000</pubDate>
		<dc:creator>Elliot Ross</dc:creator>
				<category><![CDATA[Design Inspiration]]></category>
		<category><![CDATA[blik]]></category>
		<category><![CDATA[Email Design Best Practice]]></category>
		<category><![CDATA[email newsletter design]]></category>
		<category><![CDATA[retail email design]]></category>

		<guid isPermaLink="false">http://www.emaildesignreview.com/?p=564</guid>
		<description><![CDATA[Blik produce easily removable vinyl wall art for use in homes and businesses. They have quite a cool, quirky background and have done collaborations with some pretty impressive brands.
Their weekly newsletter is always really visually appealing, and shows how you don&#8217;t always just have to go for a boring product shot. The call to actions [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Screwfix Subject Line: Free Stripper</title>
		<link>http://www.emaildesignreview.com/email-design-inspiration/screwfix-subject-line-free-stripper-510/</link>
		<comments>http://www.emaildesignreview.com/email-design-inspiration/screwfix-subject-line-free-stripper-510/#comments</comments>
		<pubDate>Fri, 28 May 2010 08:37:07 +0000</pubDate>
		<dc:creator>Elliot Ross</dc:creator>
				<category><![CDATA[Design Inspiration]]></category>
		<category><![CDATA[cool emails]]></category>
		<category><![CDATA[online retailer]]></category>
		<category><![CDATA[retail]]></category>
		<category><![CDATA[retail email]]></category>
		<category><![CDATA[retail email design]]></category>
		<category><![CDATA[screwfix]]></category>
		<category><![CDATA[subject line best practice]]></category>

		<guid isPermaLink="false">http://www.emaildesignreview.com/?p=510</guid>
		<description><![CDATA[Trade tool and hardware supplier Screwfix have a cheeky offer in their latest email &#8211; I&#8217;m not sure if this is intentional or not, but it&#8217;d definitely boost open rates!
Elsewhere there&#8217;s lots of good stuff going on &#8211; they&#8217;ve got an effective email pre-header, a well formed navigation and buttons that drive to their social [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Email Inspiration: Apple Student Offer Solus Campaign</title>
		<link>http://www.emaildesignreview.com/email-design-inspiration/email-inspiration-apple-student-offer-solus-campaign-500/</link>
		<comments>http://www.emaildesignreview.com/email-design-inspiration/email-inspiration-apple-student-offer-solus-campaign-500/#comments</comments>
		<pubDate>Thu, 27 May 2010 09:24:57 +0000</pubDate>
		<dc:creator>Elliot Ross</dc:creator>
				<category><![CDATA[Design Inspiration]]></category>
		<category><![CDATA[apple]]></category>
		<category><![CDATA[best practice]]></category>
		<category><![CDATA[email best practice]]></category>
		<category><![CDATA[Email Design Best Practice]]></category>
		<category><![CDATA[email design gallery]]></category>
		<category><![CDATA[email marketing best practice]]></category>
		<category><![CDATA[email marketing design]]></category>

		<guid isPermaLink="false">http://www.emaildesignreview.com/?p=500</guid>
		<description><![CDATA[Apple Emails always seem to go down well &#8211; there&#8217;s a good balance of inspirational design and email best practice (although there&#8217;s a few simple wins that seem to get missed off). This one promotes the educational discount for students (and probably also targets parents/siblings of students too).
In a departure from the usual Apple style, [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Design Inspiration: Breaking out the box &#8211; STA Travel Newsletter</title>
		<link>http://www.emaildesignreview.com/email-design-inspiration/design-inspiration-breaking-out-the-box-sta-travel-newsletter-495/</link>
		<comments>http://www.emaildesignreview.com/email-design-inspiration/design-inspiration-breaking-out-the-box-sta-travel-newsletter-495/#comments</comments>
		<pubDate>Wed, 26 May 2010 12:58:28 +0000</pubDate>
		<dc:creator>Elliot Ross</dc:creator>
				<category><![CDATA[Design Inspiration]]></category>
		<category><![CDATA[cool emails]]></category>
		<category><![CDATA[Email Design Best Practice]]></category>
		<category><![CDATA[sta travel]]></category>
		<category><![CDATA[travel]]></category>
		<category><![CDATA[travel email]]></category>
		<category><![CDATA[travel email design]]></category>

		<guid isPermaLink="false">http://www.emaildesignreview.com/?p=495</guid>
		<description><![CDATA[This recent email from UK travel agent STA Travel shows that designers shouldn&#8217;t be afraid to make use of the page background in email. Whilst the overall width of this campaign sticks to a best practice 600px,  some clever coding with tables means that the hero image breaks out into the background area if there&#8217;s [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Email Inspiration: Made.com New Product Mailing</title>
		<link>http://www.emaildesignreview.com/email-design-inspiration/email-inspiration-made-com-new-product-mailing-481/</link>
		<comments>http://www.emaildesignreview.com/email-design-inspiration/email-inspiration-made-com-new-product-mailing-481/#comments</comments>
		<pubDate>Fri, 07 May 2010 12:27:15 +0000</pubDate>
		<dc:creator>Elliot Ross</dc:creator>
				<category><![CDATA[Design Inspiration]]></category>

		<guid isPermaLink="false">http://www.emaildesignreview.com/?p=481</guid>
		<description><![CDATA[Made.com are a furniture retailer with a difference &#8211; users vote on the next product to get made, and then once enough orders are placed they go into production.
Their email is refreshingly bright, and employs a simple spectrum of colours &#8211; this really helps the product stand out from the rest of the email. The [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>All In The Subject Line: Piss Off</title>
		<link>http://www.emaildesignreview.com/email-design-inspiration/all-in-the-subject-line-piss-off-456/</link>
		<comments>http://www.emaildesignreview.com/email-design-inspiration/all-in-the-subject-line-piss-off-456/#comments</comments>
		<pubDate>Mon, 19 Apr 2010 10:27:43 +0000</pubDate>
		<dc:creator>Elliot Ross</dc:creator>
				<category><![CDATA[Design Inspiration]]></category>
		<category><![CDATA[Email Design Best Practice]]></category>
		<category><![CDATA[subject line best practice]]></category>
		<category><![CDATA[swell]]></category>
		<category><![CDATA[write better subject lines]]></category>

		<guid isPermaLink="false">http://www.emaildesignreview.com/?p=456</guid>
		<description><![CDATA[We&#8217;ve looked at Swell emails before but here’s an example of how cheeky copywriting can really make your subject line punchy. I like the design and products in the Swell newsletters and look out for them anyway, so when the subject line is out of the ordinary (and probably borderline offensive)  it’s extra intriguing &#8211; [...]]]></description>
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		<slash:comments>0</slash:comments>
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